Tuesday, 30 January 2007

spoofing capitalism!

If you haven't visited before, a site well worth looking at is adbusters http://adbusters.org/home/ . As the ad says, if you excuse the pun, it does what it says on the packet. Starting i think with spoofing ads for major brand names. See some very good examples on the website. They developed the concept of the 'buy nothing day'. The site rightly questions our obsession with brand and shopping.I'm not sure when the site dates from, but it may have developed in the late 90s on the back of several books of the time, like 'no logo' highlighting for the 'brand generation' the domination of leading brands and their increasing invasion of public space and their power vis-a-vis many governments. In addition those same companies increasingly dictate the terms of the lives of most people on the planet.

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